Eye-catching shopping bags in Germany promote False Lash Effect Mascara from Max Factor.
Max Factor eye bag delivers a surprising and creative product experience.
The handles of the bag show what happens when using the False Lash Effect Mascara – your lashes get longer, fuller and more voluminous than ever.
Eye shopping bag shows the product’s benefit in a cool way and also gains attention among other women who see the bag.
It was distributed as a free sample customers get at selected department stores.
Max Factor Eye Bag designed by Leo Burnett Frankfurt.