Smart car billboard in Madrid, Spain cleverly wraps around the corner of a building, creating memorable 3D effect.
From the front, the billboard shows the compact Smart car with its front half jutting out of the billboard’s edge.
When viewed from the side, it reveals the car “piercing through” the structure, humorously promoting the Smart car’s reinforced steel structure.
Brilliant use of perspective and space highlights both the vehicle’s small size and surprising strength.