Shark Bus

National Geographic Shark Bus

Eye-catching bus promotion for the National Geographic Channel features a dramatic image of a shark.

Great white shark with its jaws wide open.

Bus doors are cleverly positioned inside the gaping mouth, so when passengers enter or exit:

It appears as though they are being eaten by the shark.

“Built for the kill. Now on National Geographic Channel”.

Creative bus campaign ties into the programming theme: a shark documentary on National Geographic Channel.

Shark Bus