Creative hair shampoo marketing on a playground in India.
Slide transformed into a giant visual metaphor for silky hair.
Traditional slide has been covered with an image of a woman’s long, smooth, jet-black hair.
Hair cleverly blends into the actual sliding path.
A child glides down, playfully “sliding on her hair,” while the bottom corner features a bottle of Livon shampoo:
“For smooth, silky hair.”
Real world example of shampoo promotion done right.