Blurred Vision Bus in China
Many people suffer from eye fatigue by overusing their eyes and over time get used to it.
How can we bring attention to this issue? By creating an eye-catching bus.
With optical illusion vinyl cover designed to make the bus look blurred, we grabbed the attention of our audience and turned it into something that needs a double take.
Cleverly showing how Essilor contact lenses can help combat eye fatigue.
“Tired Eyes? Get Essilor Anti-Fatigue Lenses”
