Adidas Ferris Wheel – EuroCup Kickoff:
To celebrate the opening of the EuroCup, Adidas transformed Vienna’s iconic Prater Ferris wheel into a towering tribute to goalkeeping legend Petr Čech.
Standing 60 meters tall, the installation featured Čech in full kit with his arms multiplied like the spokes of the wheel, each one wearing goalkeeper gloves.
It created the illusion of an unstoppable, multi-armed shot-stopper.
Ferris Wheel turned into a rotating monument to defensive prowess, all under Adidas slogan: Impossible is Nothing.
