Hair Slide

Hair Slide

Creative hair shampoo marketing on a playground in India.

Slide transformed into a giant visual metaphor for silky hair.

Traditional slide has been covered with an image of a woman’s long, smooth, jet-black hair.

Hair cleverly blends into the actual sliding path.

A child glides down, playfully “sliding on her hair,” while the bottom corner features a bottle of Livon shampoo:

“For smooth, silky hair.”

Real world example of shampoo promotion done right.